Assessment Activity on Marketing Warfare held at SRMS IBS

admin Events/Workshops, Latest News & Events, Marketing Club, SRMS International Business School, Lucknow Leave a Comment

At SRMS IBS, assessment activities are a blend of fun and learning. On December 11, 2020, another assessment activity was held, this time on Marketing Warfare. It was a combined assessment for two courses, Marketing Management – I and Digital Marketing & E-Commerce. The activity was a combined assessment for PGDM, BBA, and B.Com (Hons.) students. More than 100 students …

Marketing Warfare event at SRMS IBS offers engaging and exciting platform to students

admin Blog, Events/Workshops, Latest News & Events, Marketing Club, SRMS International Business School, Lucknow

[unitegallery dinner catid=4] In a bid to encourage its students to innovate and think out of the box, SRMS IBS recently organized ‘Marketing Warfare’ event for the PGDM Batch of 2017-19. The aim of this event was to formulate innovative strategies as game plan to achieve marketing objectives within the framework of a given product / service. Eight teams comprising …

“PHOENIX” AD fest 2014

admin Marketing Club, News

SRMS-International Business School conducted its Annual event of celebrating student’s creativity beyond the classroom “PHOENIX” ADfest 2014 by its marketing club on Dec 09, 2014. The event showcased the marketing communication creative’s conceived and executed by 2013- 15 batch students under three categories viz Broadcast, Print and Out-of-home. The five teams who showcased their creativity have chosen different products viz. …