International Conference at SRMS Bareilly focuses on emerging issues on contemporary business practices in modern times

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International Conference at SRMS Bareilly focuses on emerging issues on contemporary business practices in modern times Faculty of Management Sciences, SRMS Bareilly recently organized an International Conference that saw the presence of over 150 delegates from all over the world. ‘Emerging issues on Contemporary Business Practices in the Era of Intelligence’ was the theme of the conference that had accepted more than 60 papers for presentation. Overall, it facilitated a powerful platform for engaging exchange of ideas on modern-day business practices through dialogue with experts in the field.

Mr. Hans G Engrrob, Director, Owner Lyninco Apps, Denmark was the Chief Guest for the inaugural ceremony. He was joined by Shri Dev Murti ji, Chairman, Shri Aditya Murti, Secretary, and Er. Subash Mehra, Administrator, of SRMS Trust. Dr. Prabhakar Gupta, Dean, Academics set the tone for the conference by welcoming the esteemed guests. Dr. Anuj Kumar, HOD, MBA and MCA described the outline of the conference and highlighted its objectives.

Mr. Sanam Kumar, Senior Industry Expert, who was the Guest of Honor for the ceremony shared insights on a number of topics including learning-unlearning-relearning, analyzing and handling business problems, hampering long term goals by short ones. Mr. Hans G Engrrob offered the example of Smartphones to focus on the growing influence of technology. He also shed light on the topic of Artificial Intelligence, which already has an overwhelming presence in the business world.

Shri Aditya Murti built on the conversation and Shri Dev Murti ji added an interesting perspective by reminding how AI is driving people further apart. The conference also saw many invigorating discussions through technical sessions. They were spearheaded by Prof. Sanjay Mishra, from Mahatma Jyotiba Phule Rohilkhand University, Bareilly Dr. Rakesh Kumar Yadav, Prof. IFTM, Moradabad, Dr. Sunil Kumar, Symbiosis University, Indore, and Dr. Jwaad Akhtar Khan, Jamia Hamdard.

Another highlight of the conference was the wide range of informative papers that were presented. Many of them left their mark and they received valuable feedback from Dr. Sanjay Mishra. Ms. Richa Sakuja, Asst. Professor, Mahatma Jyotiba Phule Rohilkhand University and Dr. Ankita Tandon, Faculty of Management Science, SRMS Bareilly, bagged the top honours for their paper on “Automation of services and its impacts on Service Providers, Customers and Human Resources”.

Mr. Agam Prasad, Prof. Sanjeev Swami and Mr. Harshit Sharma, Dayal Bagh Educational Institute, Agra, who presented a paper on “Artificial Intelligence and its Implications for Management” won the second prize. Ms. Priya Narula and Dr. Iffat Naseem, Dept. of Health Management, Jamia Hamdard rounded up the top three winners for their paper on “An Analytical study on Management of Maternal Health in South Delhi, R. K. Puram”.

Some of the other noteworthy papers presented at the conference included:

  • The Sixth Sense: Scent Marketing by Prof. Ekta Rastogi
  • An Empirical Investigation of determinants of shopping Experience in Shopping Malls: A Case of Indore city by Dr. Sunil Kumar, Dr. Ruchi Jain Garg, Dr. Chand Prakash Saini and Dr. A.P. Dash
  • Slot Coupled Dual Band Etched Rectangular DRA By Asst. Prof. Sovan Mohanty, Ms. Alina Khan and Ms. Shreya Chaturvedi
  • An algorithm for Micro Application for Mapping of Userid and Password in Single Column By Mr. Arvind Kumar Mishra
  • A review on Factors Important for Writing Quality Research Papers By Ms. Shivangi Agarwal, Mr. Ashish Agarwal and Dr. Ankita Tandon
  • Artificial Intelligence in Medicines by Mr. Vansh Bhatnagar and Ms. Vedika Goel
  • The Challenge of Educating the Youth for Ethical Conduct in our world Today By Dr. Ashutosh Bajpai
  • The Role of Digital Marketing in Startups by Ms. Aditi Gupta, Ms. Megha Grover and Ms Smita Mishra
  • A Study of Marketing Strategies of Pharmaceutical Industry in India by Mr. Tahzeebul Hasan Siddiqui and Dr. Rakesh Kumar Yadav
  • Critical Analysis of Operating Ratios of Private Sector Life Insurers from Perspectives of Policy Buyers in India by Mr. Santosh Parashar, Dr. Anoop Pant and Dr. Bhavesh Joshi

Dr. Amiya K Mohapatra, Chairperson IQAC and Associate Professor, Fortune Institute of International Business, New Delhi made his presence felt at the Valedictory session. He graced the occasion with Shri Aditya Murti and inspired the participants to keep delivering on best business practices in the fast-evolving times. With its powerful message and exchange of ideas, the conference had done its part in taking the discussion forward.